Yes, been around for years. A little over priced in my book but that is me. Plus it would not call it the best. The only plus is high, real high amounts of moly. But on the flip side moly, well, sucks for doing long(er) drains. They are several cons to it too. You would need to do some UOA and see.
Calcium is below 2600 ppm last time I looked and Zddp are inline with lower Group 4 oils (cheaper price too) TBN is again inline with other oils. There VI levels are nothing high along with a average pour point. HTHS is again average at best; in the 3's. For the price they want for it, they can keep it.
I have a GSXR does not use it and never will either. That is my slanted view on it.
I think I'll stick with my Amsoil personally....not a Motul fan. ;)