Gwertz:
Yes, it's the real situation.
Yeah, Lexus influences it's customers: Their cars are the best.
As for gifts - yes, I'm rewarded daily with driving an exceptional, reliable and fantastically engineered vehicle.
I wouldn't be on my second Lexus and already thinking about my 3rd if this wasn't the case. A free set of floor mats does not even make me bat an eyelash when shopping for a car. Come on now.
;)
Have you seen the actual July 2003 JD Survey?