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Hey Everyone,

The question I posed was as follows:

"What company FIRST comes to mind when you think of the color brown?"

RESULTS:

UPS ~~~~~ 94

Hershey ~~~ 3

Cadbury ~~~ 1

Echostar ~~ 1

Charmin ~~~ 1

My paper is on the integrated marketing campaign of UPS utilizing the colour "brown" and the slogan "What Can Brown Do for You?"

I'm actually kind of surprised that so many people thought of UPS first. I knew that it woudl be popular, but didn't think that it would get 94% of the votes!

Thanks to all who helped out,

Bryan


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