I chose Lexus, because of good reliability ratings. Plus, ever since i was young, seeing a Lexus was a big "WOW" to me. BMW, and Benz, no big deal. I've never admired nor wanted to drive any of those. Ever since my great experience with my RX300 (except the glove box rattle), I've decided to buy Lexus (or Toyota) from now on unless BMW, Benz, Land Rover, Jag, and the other cheap luxury car companies prove that they're good quality and reliable vehicles, I stick with the Japanese made! :)